Pamela Mejia

Head of Research and a Principal Investigator at Berkeley Media Studies Group

Pamela Mejia is Head of Research and a Principal Investigator at Berkeley Media Studies Group, a project of the Public Health Institute specializing in narrative change, strategic communication, and media advocacy support. She leads qualitative and quantitative analyses of how the media portray public health and social justice issues, and the implications of those portrayals for communicating strategically. Many of the projects she works on center on narratives about preventing and addressing sexual harassment, abuse and assault across the lifespan. For example, she lead BMSG's analyses of child sexual abuse in news coverage, as well as a multi-year, mixed methods research project dedicated to identifying effective ways to communicate about preventing sexual violence, including child sexual abuse. Pamela's research has informed communication strategy for the California Partnership to End Domestic Violence and the National Sexual Violence Resource Center, among others. She has presented her research to advocates, researchers, and policymakers around the country, and has been published in the American Journal of Public Health, Critical Public Health, Health Equity, and the Journal of Child Sexual Abuse among others. She holds master’s degrees in biochemistry and public health from the University of California at Berkeley.